Though the idea of freelance writing can sound romantic, the reality of freelance writing can be hard to navigate when you’re starting out. Writing is the easy part—managing finances, time, and the constant hustle though can be overwhelming.
In this course, freelance writer Ines Bellina will give tips and survival strategies so fellow freelancers can worry less about the administrative part and focus more on the actual writing. Throughout the sessions, you’ll get an overview of how to set up your freelance business, insights into both creative freelance writing (think writing for outlets and publications) and content marketing (think copywriting, social media, and blogging for clients), as well as best practices for building a roster of clients, managing cash flow, and keeping burn out at bay. This course is geared towards beginning freelance writers or those who are considering this path.
Week 1: Setting up your freelance life—Taking stock of skills, clips, contacts and other potential resources, setting rates and strategies to weather the transition, creating a professional web presence, and more.
Week 2: Freelance writing for outlets—brainstorming ideas, learning the art of the pitch, finding and working with editors, negotiating rates and contracts
Week 3: Freelance writing for clients— content marketing, copywriting, social media management and more; learning the art of the letter of introduction, finding and working with clients, negotiating rates and contracts
Week 4: Maintaining your freelance life—time management, organization, tax concerns, marketing and self-promotion, other potential sources of income, troubleshooting sticky situations, and more.
Whether freelance writing is the leap you want to take, the leap you were forced to take or a leap you want to do on the side, this course will arm you with exercises, worksheets, and resources to help you on your journey.